Trust and Respect

February 27, 2010

In my work with leadership teams and collegiate business students, I like to ask if trust and respect are independent variables or if they are always linked in some way. Typically I will ask the group or class two questions:

1. Can you respect someone you don’t trust? And.
2. Can you trust someone you don’t respect?

Wrestling with these two questions really helps because in order to answer them you have to dive deep into your understanding of what the words respect and trust mean to you.

Respect

My favorite definition of respect is this. If I respect you, I hold you in high esteem and value your opinions greatly. Your stature in my estimation is very high due to some set of circumstances such as credibility, office, longevity, credentials, finances, or other factors that allow me to hold you in high esteem.

Trust

If I trust you, I believe that you will do what you think is in my best interest at all times, even if I don’t like it. Trust also means that I see you as being consistent (doing what you say), credible (that you are capable of doing your job well), and of high character (that you operate in a way that is consistent with your values).

There are numerous other definitions we could generate for these two words, but if the above two are close to your thinking, it could lead to a better understanding of whether trust and respect are always present together or if there is a pecking order.

Most of us would agree that trust and respect are typically strongly linked. If we respect someone it easy to trust him or her, and if we really trust someone it means that we respect him or her as well.

Thinking more acutely, we may be able to pick up a subtle difference that will allow some deeper analysis. I think there is a hierarchy and that trust is a higher level than respect. As evidence of this, I can respect individuals due to their office or their financial situation or some other factor and still not fully trust them to do what is in my best interest. Therefore, I can respect someone that I don’t fully trust.

However, I cannot come up with an example where I can trust someone who I do not respect. Respect is a precursor to trust; therefore, I believe there is a hierarchy where trust is a higher level than respect.

In most situations at work and in other areas of our life, trust and respect are linked together. But in reality, I believe respect comes first, and trust is earned with deeds, not words, that occur after there is already some level of respect present.

This discussion is a very interesting one to hold with leadership groups because it enables people to delve deeply into their understanding of these words and come up with scenarios that allow greater insight than was previously present.


Unions “Complify” Business

February 20, 2010

I have coined a word to describe the impact of unions on organizations. They “complify” the situation. “Complify” is my pet word for the opposite of simplify. In a time where every organization is struggling to remain viable, the presence of a third party between management and workers is an inefficiency we can no longer afford as a society. I believe the automobile industry got that message last year.

In addition to complifying things, the unions add non value adding management jobs, which raise the costs of things. They also create significant work for lawyers, who we all know make a pretty good buck. You have to pay the salaries of the union officials and the people who work for them, including the lawyers and the people who work for them. That cost is paid out of union dues, which lower the standard of living for the workers. So, the union officials bid up the salaries to allow the workers to not take the brunt of their expenses, but that makes the organization less able to compete – i.e. the automobile example.

Here is a note from a student of mine in an online class. This scenario is so typical it has been mentioned by numerous people who work in a union setting.

Well we have a union at the Post Office for the carriers, but honestly other than if you get fired, they don’t seem to interfere or help out too too much. And yes I think rewards and pay should be based on the quality of the work you do. Too much with the unions is based off of seniority. You can be lazy, but if you’ve been there longer than someone else, you get most everything over them. I don’t think that is right. Unions need to have some sort of penalties and accountability for their members who don’t pull their weight.

I once worked in a union factory as a non-unionized engineer. I witnessed some of the ways this system drains money and time away from the vital work of the organization. The workers got to vote on which union to have represent them every three years. When I was there, it was time for an election.

The campaign seemed similar to a High School election where people were putting up posters and giving out trinkets supporting their candidate. It turns out this election was unusual because there were normally only two groups running (Party A, and Party B). In this election there was a third Party C that was known to be linked to a communist organization. The Party C group had infiltrated the society for several years preparing for this moment to take control of the factory. By this time, they had placed some highly capable people in key slots within the organization. The campaigning was fierce, and there was a lot of mud being slung around.

The election day came, and when the votes were counted, Party C had the most votes at 41%. The rest were split between Parties A and B. The plant manager was highly disturbed that a known communist group had taken over his operation, but was powerless to do anything about it because the election was done according to the rules. But this plant manager was clever enough to go back and re-read the rules one more time very carefully. He picked up a loophole that the lawyers had inadvertently placed in the contract.

The plant manager summoned all workers to a large meeting to announce the winner. He got up and said. “In this election, Party C received the most votes at 41% while Party B got 31% and Party A got 28%. That leaves us with a large problem because the Union rules in paragraph 4.3.b state that ‘There shall be an election every three years, and the party which receives more than 50% of the vote will be the ruling Party for the succeeding three years.’ Unfortunately, none of the parties in this election received more than 50% of the votes, so this election is void according to the Union Bylaws. We will have another election in two weeks to see if one Party can gain more than the required 50% of the votes.”

Of course Party C shouted all kinds of foul language at the manager, but he had the upper hand because he was only going by the contract. Starting the next morning the HR manager of the plant took the leaders of Party C one by one into the office and told them their services were no longer required at this plant. For months thereafter, there were people carrying signs outside the plant about unfair practices.

I am sure this particular situation hardly ever comes up, but my observation is that there was a lot of dither and wringing of hands that took the focus off the critical work of the plant for months. This would not have happened if there was no union in the organization. While this example is rather extreme, I think it is illustrative of how the existence of unions, serves to “complify” things in an organization. That raises costs and lowers efficiency at the very time when organizations are feeling the competitive pressures from global competitors like never before.


Visualizing the Ratchet Effect

February 17, 2010

Trust is similar to a bank account. Between two people, there is a current “balance” of trust that is the result of all their transactions to date. When there is interaction (whether online, in a meeting, or with body language) there is a transaction—either a deposit (increasing trust) or a withdrawal (reducing trust). The magnitude of the transaction is determined by its nature.

It is easy for a leader to make small deposits in the trust account with people. Treating people with respect and being fair are two examples of trust builders. While making small deposits is easy, making a large deposit is hard. As a leader, nothing I say can make a large deposit in trust. It has to be something I do, and it often requires an unusual circumstance, like landing a plane safely in the Hudson River.

Under most circumstances, the trust balance with people is the result of numerous small deposits (like the clicks of a ratchet) made over an extended period. On the withdrawal side, with one slip of the tongue, an ill-advised e-mail, or a wrong facial expression, a leader can make a huge withdrawal. Because of the ratchet effect, a small withdrawal can become big because the pawl is no longer engaged in the ratchet. It can spin backward to zero quickly.

Here is an example of the ratchet effect in a typical conversation: “You know, I have always trusted George. I have worked for him for 15 years, and he has always been straight with me. I have always felt he was on my side when the chips were down, but after what he said in the meeting yesterday, I will never trust him again.” All trust was lost in a single action (and it will take a long time before any new deposits can be made). The trust account went from a positive to a negative balance in a single sentence.

It would be powerful if we could prevent the ratchet from losing all of its progress by reinserting the pawl back into the ratchet during a serious withdrawal so that it only slips one or two teeth. Reinforcing candor inserts the pawl and provides a magic power that has unparalleled ability to build trust. When leaders reinforce people who make candid remarks when they see disconnects between stated intents and daily actions, it goes a long way toward reducing fear and building trust.

All leaders make trust withdrawals. Most people don’t feel safe enough to let the leader know when they have been zapped, and so trust plummets. It may even go to zero or a negative balance before it can be corrected (over much time and incredible effort). Contrast this with a scenario where the individual knows it is safe to let the leader know he or she has made a trust withdrawal. The individual may say, “I don’t think you realize how people interpreted your remarks. They are mad at you.” If this candor is rewarded by the leader, he might say, “I blew it this time, Bill. Thanks for leveling with me.” Such an exchange stops the withdrawal in the mind of the employee, and enables the leader to stop the withdrawal for the population. Here is a fascinating part of the equation. It makes little difference if the leader reverses his or her stance on the issue at hand. All that needs to be done is for the leader make the person feel glad he or she brought up the issue.

As a leader, you try to do the right thing (from your perspective) daily. If an employee asks why you are doing something, you tend to become defensive and push back, which becomes a withdrawal. Reinforcing candor requires you to suppress your ego, recognize the trigger point, and modify your behavior to create the desired reaction. This is difficult to do because you usually justify and defend your action.

It takes great restraint and maturity to listen to the input and not clobber the other person. The more you practice, the easier this gets. You can quickly build a culture of trust and multiply the benefits threefold by focusing on your behavior. Once you learn to reinforce candor rather than punish it, something magical happens: you gain greater power to build trust.


Joke or No Joke

February 12, 2010

When people say things in jest, there is usually an element of truth in them. Jokes are often just distortions of reality; that is what makes them humorous. The problem occurs when we make a joke where the punch line puts down another person. This is so common you probably witness it a dozen times a day or more, and it hardly registers because it is ubiquitous. If you are listening for it, you will hear it often.

Unfortunately, when the joke is documented in online exchanges, there isn’t the opportunity for the writer to let the other person know through body language that the barb is totally in jest. Actually, even in person there is usually a part of the barb that is for real. Online, the danger is magnified for two reasons, 1) the person cannot see the facial expression and emoticons often are misinterpreted as well, and 2) e-mails are permanent, so the person can read and re-read the joke. It becomes more menacing with each iteration.

The antidote for this common problem is to establish five behavioral norms in your work group as follows:

  1.  We will not make jokes in any forum at another person’s expense.
  2.  We will praise in public or online but offer constructive criticism face to face in private.
  3.  When there is a disconnect in communication, we will always assume the best intent and check it out.
  4.  If something in an e-mail seems upsetting, it is up to the person who is upset to meet face to face with the other person as soon as possible.
  5.  We will call each other out politely if we see violations of these rules.

These five rules are not difficult, but it does take some training and resolve to get all people in a population to comply with them. It helps to get firm agreement among the entire group and to post the rules in the team meeting area. If you can get people to actually follow the five rules above, it will change the entire complexion of the work group. This is not rocket science; it is much more important than rocket science.


Measures Driving the Wrong Behavior

February 7, 2010

Managers need to be particularly careful when setting up measures that they actually drive the behavior that is desired. It sounds ridiculous to think a measure would actually drive people to do the wrong thing, but it happens in every organization on a daily basis. Be careful it does not happen to you. 

For example, in an effort to boost sales, the CEO instituted “number of sales calls” as a measure. This was based on historical data showing total revenue is highly correlated with the number of sales calls. Unfortunately, with the new measures in place, your sales team spends significantly less time and energy on each individual customer in order to get more sales calls accomplished. This reduces the “hit rate” at closing sales. You are pretty sure the data for this year will show a negative correlation between revenue and number of sales calls, but the measure will show a stellar year, and the sales team will be richly rewarded for making a lot of calls.

In an effort to reduce costs, a measure has been set to decrease the amount of rework in the factory. Rework has accounted for 30% of the product cost, and the goal is to cut that in half. So far the measure is on track, but you have discovered the inspectors are passing slightly defective product that would have been previously rejected. You are fearful that customer satisfaction will take a hit, but at least the level of rework measure will look good so workers will get their bonus.

One significant problem has arisen due to the measure selected for “employee satisfaction.” Based on some HR literature, the senior management has focused on training as the key driver of employee satisfaction. A strong link has been shown between training and motivated employees. Everyone in the organization must have at least 50 hours of training a year for the company to score well on the measure. You are finding that people are being forced to attend training they don’t want or need in order for the corporation to get a maximum score. However, the employees are very unhappy because nobody is there to backfill for the 50 hours they miss, so they have to work extra hard to make up the time. Of course, there is no overtime available because that is too costly. Employees seem really up in arms about this issue and are considering bringing in a union, but the measure is going to show outstanding “employee satisfaction” for the year.

It is critical for managers to verify that the behaviors being driven by the metrics on which people are being compensated are really helping  not hurting corporate performance.


Trust & Transparency The New Corporate Currency

February 2, 2010

In just a few years, Trust and Transparency have moved from an also-ran position in the line up of the things that are important to US Corporate reputation to the number one and number two slots. This represents an unprecedented recent shift in the perceived importance of trust and transparency in organizations. Let’s take a peek at some data.

In 2006, the top three items mentioned by respondents to the Edelman Trust Barometer Survey were:

1) Quality products and services 53%, 

2) Attentiveness to customer needs 47%, and

3) Strong financial performance 42%.  

By the 2010 survey, The top three items were:

1)  Transparent and honest practices 83%,

2) Company I can Trust 83%, and

3) High Quality products or services 79%. 

The astonishing thing is that financial returns dropped from number three on the list to number 10 in just 4 years.  Note that “Financial Returns” in 2010 were still important coming in at 45% versus 42% in 2006. It is just that Trust and Transparency showed up as being far more important – nearly twice as important as financial returns in terms of what is important for a company’s reputation. Put another way, without Trust and Transparency, good financial returns are not going to be sustainable.

For the past decade Richard Edelman and his team have surveyed people around the world. They interview about 5000 people a year. These are college educated professionals from 25 to 65 years old in the top quartile of income and who are savvy about domestic and world events. The data are then analyzed for trends and reported with detailed analysis. The study is about the things that are driving trust in all major countries. The focus of the survey is on three main sectors, Business, Government, and NGOs (Non-Government Organizations).

For the business sector in the United States, these data ring out a signal that is loud and clear. Edelman put it this way:  “Trust, absolutely, is now a product for companies to pursue and pursue avidly. Why? Because it enables company performance and stock price to prosper. We see an interlinking of share price and trust.”  He notes a dramatic correlation between his Trust Barometer and the S&P 500 index over the past several years.

If your company is not measuring the level of trust and actively managing it, you are not focusing on the right things. Seek, through education, to understand these variables and how to obtain and maintain high trust in your organization. It is extremely powerful.      


9 Rules for Making Tough Calls

February 1, 2010

Every day leaders make tough calls, some of which will be unpopular. The leader needs the fortitude to go against the grain if that is required. This toughness can be found in many decision areas such as:

 
• Who are the right people to lead the organization?
• How do you discipline with fairness and compassion?
• Should we grow or shrink the organization?
• What size staff is necessary to support our business?
• When should we exit a business?
• How do we manage scarce resources – money, talent, equipment, etc.?

 
The list could go on, as there are hundreds of areas where leaders make tough calls. Great leaders don’t shy away from controversy; they realize it is why they are called leaders. The best ones make courageous decisions within a framework that guarantees the decisions are the best ones under the circumstances. A typical example of such a framework would look like the following list.   

 
A Framework for Making Tough Calls

 
1. Always operate from a set of values. Test every action and decision to determine consistency with the values and the vision.

2. Do an assessment laying out the facts.

3. Don’t operate in a vacuum. Get input from the people impacted, but do not let the will of the masses dictate the decision.

4. Develop a list of potential decisions, and test the validity and impact of each.

5. Assess support for the decision in advance, and do whatever possible to gain support if it will be unpopular.

6. Act swiftly and decisively, avoiding the “analysis paralysis” problem.

7. Communicate the decision and rationale with high energy, and listen carefully to the feedback.

8. Commit wholly to the decision, and don’t waffle if there is resistance. Admit ownership of the decision. Do not blame someone else.

9. Continually evaluate the impact, and have the courage to admit if it was a mistake.

 
This framework ensures progress toward the vision, while preserving the environment of trust, even if the decision is necessarily unpopular.


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